SMP’s Little Black Book is Launching…Just in Time for Engagement Season!

We are getting SO close (as in days!!) to launching our completely refreshed Little Black Book program and I could NOT be more excited about it! Just in the knick of time for Engagement Season to boot!

So here’s what. We’ve spent the last 6 months talking to high end vendors and creative partners, like yourselves, about what worked, what didn’t work, what they wished for in a program like the Little Black Book and what they would do without. We’ve challenged our assumptions on what a Vendor Directory could and should be in today’s incredibly fast-paced and saturated industry.

We’ve pushed ourselves to build smarter, to dig deeper and to create something that celebrates what the Little Black Book has always been but with a fresh, modern view of our online culture. And now, we are putting the finishing touches on a robust new LBB that we know you are going to love!

Okay, so let’s dive in. We’ll keep this short…Riiiight.

When I founded Style Me Pretty, I did so with the strong belief that couples deserved a place on the internet for beautiful, highly curated and meaningful inspiration right alongside the tools to which they needed to plan something of their own that matched that very beauty. Thus, the Little Black Book was born. As time has passed – and our sweet industry has become overly saturated – I only feel more strongly about the need for an exquisitely curated LBB and I truly feel honored to be given a chance to bring the brand back to our roots…back HOME.

Now to the good stuff! After months of boots-on-the-ground research with many of you, we’re ready to unveil our refreshed Little Black Book program – one that will put you in front of our audience of engaged couples, work hand-in-hand with your business goals and one that fosters an exclusive membership community of like-minded professionals. In just a few short days you will be given the opportunity to reserve your spot!

Here are some of the perks that you can look forward to:

  • Personalized Packages. Since when are wedding businesses one size fits all? We will be offering several plans, a la carte options, and opportunities to create a bespoke package that works for you and your very unique business needs.
  • Streamlined Pre-Approvals. Because we believe that your time should be spent on your business, not marketing your business, pre-approvals will not only be included but will also be super seamless and simple.
  • Instagram Features. 1 million… yep, that’s our Instagram reach. #HumbleBrag. There will be opportunities to add on instagram features to your program. Later in the year, we’ll be rolling out opportunities to leverage our social media which has a combined reach of over 14 million – the largest in the bridal space.
  • Community. An exclusive SMP community space for you to connect directly with other LBB members as well as myself, Tait, and the rest of the SMP team. Keep in touch, ask questions, find business support, share your news or just hang out.
  • Curation. Due to your fervent feedback, we have ensured that our highest priority is the curation and selection of members that are the best fit for our couples.

In a few days, we’ll be sending out an email with a private, by invitation only link to you. Woot, woot! The link will connect you to an automated checkout system where we will identify the package most comparable to your previous membership and will outline our newer, smarter Add-Ons.

As a thank you for your incredible support of SMP, the beautiful content that you have provided to us and our deep gratitude for sticking with us, we’d love to offer all Legacy Members a 15% discount upon signing back up.
The offer will expire Jan. 14th.

*Important Note: Beginning on January 14th, 2019, you will no longer show up in our vendor directory if you do not sign up for a new listing. We hate to put the pressure on, but…(lol) engagement season is knocking at our door and we are anxious to build out a book that, well, kicks ass!

So,stay tuned for more info very soon! I really hope you will join us as we re-launch, refresh and revitalize SMP’s Little Black Book of preferred wedding vendors. We just know that the LBB 2.0 is going to be a game changer and we so want you to be a part of it!

xoxo, Abby & The Entire SMP Team


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