Born in 2007, Style Me Pretty is one of the largest, longest standing wedding & lifestyle blogs in existence. Celebrated for its hyper-curated approach to beautiful weddings, homes, parties, ideas and inspirations, SMP has been built upon the artistry and design from the most talented professionals around the globe. Created by husband and wife duo, Abby & Tait Larson, the brand has become a household name for brides, grooms, vendors and design junkies who are looking for consistently fresh and on trend ideas to build their most celebrated moments.
In 2012/2013, Abby & Tait sold majority share of Style Me Pretty to AOL. They stayed on as CEO and President respectively for 4 years, until making the decision to move on in 2017. After a year off and spending some time away from the brand, the pair re-acquired the assets of SMP and are now embarking on the amazing journey of running it for a second time, complete with a fresh pair of eyes and hearts to build the beloved brand into something even better.
Reboot will document that very adventure and will be a place where readers, vendors and the staff at SMP can talk shop, brainstorm and together create a space that truly reflects the ideas of the community that helped SMP to thrive.